Act Like It’s 2017

Start Working Towards Attaining

More Of Your Goals Now

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It’s time for you to start working towards attaining your latest set of goals now.  Today is the day that you act like it’s 2017. 

I often hear and read about finishing the year strong and preparing to go into 2017 strong.

My belief is that you should end each business day strong.  While a new year can be the definition of rejuvenation, renewing, refreshing and maybe even rejoicing you should think of each new day as a new beginning because it really is.  A new day means another opportunity to be creative, to use your skill set in a whole new lot.  It is your chance to display your talents on a whole new level and to be able to use your gifts in a way you’ve never used them before.  For me, I use each day gifted to me to think of new ways to leverage my business.  The possibilities are always endless. 

There are fruits in the earth that can serve to remind of you of your unlimited potentiality.  You know the universe is massive.  It really goes beyond our comprehension which is to say that there are no limits on all you can do.  You just have to do a little thinking.  When you put in motion one goal and you begin working towards that goal you may be surprised how you can take your dreams places you never imagined.  It’s like as soon as you start working towards lighting your vision, another vision comes into focus and then another and then another.  I’m telling you it is never ending.  

When I started my design business it seemed like another stream of income was always coming into the picture.  I thought it wasn’t the greatest idea to implement all these things, but when I thought about how brilliant it all was I learned how to use them wisely because at one point I was all over the map.  I took the time to journal my goals and to list them in an organized way so that I wouldn’t get confused as to how I could add them without being sloppy or unprofessional.  I wrote everything out and planned them all carefully one-by-one.  I made worksheets for myself and now I use those worksheets as a point of reference for my business. 

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Here’s What You Can Do To Ensure Your Great Success Now and Right Into 2017! 

  • Be Thankful
  • Buy yourself a journal or create your own worksheets with EXCEL.
  • Carefully evaluate your business. (Figure out what’s working and what’s not working)
  • Write down all of your goals. 
  • For each goal you list, write as much as you can think of pertaining to that one specific goal. 
  • PLEASE Be as specific as you possibly can. 
  • Create fresh new content (only if needed)
  • As you complete the first goal keep writing, attaching all of your plans, ideas, visions and aspirations for attaining your goals.
  • Write words, turning them into sentences and then into paragraphs with every goal you write. 
  • Be crystal clear. 
  • Be honest with yourself. 
  • Be passionate. 
  • Be consistent. 
  • Be persistent.
  • Be patient.
  • Be Creative.
  • Design your business around your life.   
  • Write down how much money you plan to make in 2017. 
  • Implement social media marketing.
  • Create Facebook and Twitter ads.  Take an afternoon to construct your ads. 
  • Make them brief, yet powerful and strong. 
  • Tap into all of your resources and use them all; Pinterest, Instagram, etc.
  • Grow your list.
  • Carve out a window of time for when you’d like to achieve your goals. 
  • Put dates and times next to each goal.
  • Write your affirmations.
  • Speak your affirmations.
  • Post stick-its around your office to remind you of your deadlines for accomplishing your goals.
  • Be encouraged; speak encouragement over every aspect of your empire.
  • Be confident.
  • Be courageous.
  • Be briliant.
  • Be phenomenal.
  • Be Thankful.

It is my hope that the above list will help you to take your business onto an even higher cloud.  When 2017 arrives, it will welcome you with an abundance, an overflow of great success as you tap into your unlimited potentiality.  Why wait, you’ve been successfully building your dynasty this far.  It’s just time for you to do even greater and make a whole lot more money. 

 

 

How To Master WordPress


 


To Change and Grow Your Business

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When I started my business ventures I did all the work myself. I did the research. I wrote all the content. I had to learn about SEO, link building, passive voice and everything associated with building a blog. I fell in love. 

It was fairly easy putting the pieces together. I didn’t find any complications in building my business and I think it was because I was passionate about the art of design and so from there things seem to just flow for us. I was driving tons of traffic to my site through the high quality effective content I was sharing with my audience at first, but then things changed. My website traffic began to slow up and I knew I had to do something different.  You know how it goes; if you want different results you have to do things differently so I began exploring other options.  I decided to look into WordPress because I had read great things about this unique website/blog building platform.  I was using Freewebs before and was getting massive traffic to my sites, but they changed and I didn’t like the layout of their websites. 

WORDPRESS, PLUGINS AND ALL ITS GOODNESS

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I decided it was time for me to give WordPress a try after hearing about it from the very brilliant, Amy Jo Garner, my dear friend, Business Owner, Professor, Artist and lover of nature.  Amy Jo has always been willing to share her wealth of knowledge of WordPress among other things with me.  She was kind enough to send me her ebook on how to master WordPress, but for some reason and I guess it’s because, and I’m not ashamed to say, that sometimes it takes me a little longer to figure things out. I must say, however, that I am pretty good at mastering anything that has to do with software programs, which is how I became a self-taught graphic designer.  I am also pretty tech savvy and I really do appreciate the knowledge God has blessed me with. 

Okay, now back to WordPress.  When I started blogging with WordPress, I could not, for the life of me figure out how to work the menu feature.  I had the hardest time and then one day out of the clear blue sky, quiola, I got it.  It was like the brightest bulb had lit up in my head and I was ready to take on WordPress full throttle.  Now, I’m an expert on how to use WordPress.  I thought it was beyond difficult to use, but once I was able to figure out how to setup the menu, it was then that I said to myself, “wow, it was really just that simple!” 

 

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When I began using WordPress I was able to change the structure of my business in terms of my website.  My business took on new meanings.  I was also using various marketing tools and strategies along with social media from Facebook to Twitter, but for some reason people were confused about what I was marketing. Potential customers were filling out the information form on my website asking me to create and design logos for them. This was not my initial plan. My plan was to sell my graphic designs as wall art and on tee shirts, mugs and other merchandise. My graphic design business was a huge success from the door, but that was not the vision that I had for myself. Even though I love to design my goal was for my designs to enter into homes through the hearts of my customers. In all the years that I’ve been designing i sold tee shirts and key chains along with one single masterpiece framed as wall art. After being beyond discouraged I let Cyndi’s Light work Designs sit dormant for a while. So I went into deep prayer asking God to guide me with the very thing I have been so deeply passionate about. I didn’t know which way to turn but God did not give up on me. He knew that making designs for other people was not in my future. Finally and with God’s direction I started over. I consulted a  professional website designer who was kind enough to look at my site and tell me what was wrong with it. She told me that it was great actually, but in looking at it she was unclear what my designs were. She gave me a few valuable pointers. I incorporated her suggestions and my website is just now starting to really take off. 

If you want to really grow your online business so much so that you never have to worry about your finances again here’s one thing you may consider doing:

Revisit your website and think about utilizing WordPress. Here’s the best way to get up and running successfully, not easily, but prudently. 

Whether you’re a well-seasoned entrepreneur still trying to earn your next one thousand dollars weekly and your current website just isn’t working then here’s the answer. 

Go to Bluehost and open an account. You will have to pay a small monthly hosting fee, but it is well worth it. This is gold. Pay for your hosting. Bluehost, Hostgator or whatever your choice. 

Build your blog using WordPress. They have an enormous selection of themes. Make one of them your own by customizing it with your own header and other graphic designs. Go to appearances, themes and scroll through their selection of themes. You can even filter the themes to make it easier to find the perfect theme for your website/blog goals. 

Write useful content that will keep your audience coming back on a regular basis. Be honest and give them what you yourself needed at one point that has changed your life and will impact theirs. Write and never stop writing. 

Think of something really different that no one has ever done nor have offered to  potential clients. The possibilities are endless. You just need to take time to think  about what the something different could be. Trust me it makes a difference. You are unique so it shouldn’t be too hard to come up with the perfect solution. 

Learn SEO in an effort to drive tons of traffic to your site. 

Go into your settings in WordPress and implement your SEO features to your advantage.  If you get stuck or confused there is a link in the settings area that you can click on to gain access into the information needed to drive traffic to your blog. 

Be sure to add your Social Media icons. This is important.

Also be sure to use a static page and not a post. 

More on WordPress coming soon!


 


Host 6 Domains on 1 Account

Optimal Success

Positioning You and Your

Business for Optimal Success

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Have you positioned yourself for optimal success?

If you are living and truly enjoying a rewarding and meaningful life I would like to think that this is true in every aspect of your business. It is my hope and sincerest prayer that your business is flourishing as well and you are reaping the great benefits of being a virtuous woman entrepreneur. 

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As Christian women business owners you should be welcoming unlimited opportunities being presented to you as you conclude each new business transaction. Of course there will be challenges. This is what makes for great learning experiences, faith and wealth building bricks for the foundation on which your business stands. Remember that you have the courage and power to face those obstacles in a positive light. Courage is a valuable trait and as a woman of God you have the awesome and great ability to do all things through Christ who strengthens you. 

Are you taking advantage of and utilizing all of the great tools and knowledge available to you ensure your long lasting success as an entrepreneur. The resources available to you in many forms and can easily be found by doing your research. There is a great abundance of information awaiting you to help you in whatever it is you may be struggling in where your business is concerned. Believe it or not you yourself possess priceless information that you can out to good use to grow your business. Take a look at your business plan and use it as your guide to get you to the next level. I am more than sure that it contains some powerful tidbits that can help you to leverage your business right now and start enjoying a whole new level of optimal success. Y

You stand apart as one of the greatest, if not the very best in whatever it is you do; make sure that your business reflects your brilliance and don’t forget to give God the glory that He alone so richly deserves. 

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Cynthia G. Boyer

 

Let the Money Flow

Money Flow

How to Get Money Flowing Constantly Into Your Business

Money Flow

It seems to be so very hard to get your hands on all the money you need to sustain your life and your business.  

As women entrepreneurs you brilliantly use your gifts to give God the glory He alone so richly deserves.  You started your business and you built your brand slowly by utilizing your great talents and tools gifted to you by the One Who helped you to create your masterpiece that nows breathes, lives and thrives by the passion that burns deep from within your soul.  However, the money you envisioned is not flowing into your business like you had hoped.  It’s time to make a change entrepreneur in the mirror.

I want you to stop where you are and think about your empire. Do you offer a great service that has the unique ability to change lives in an impactful and positive way? Do you specialize in creating happiness through a product that’s all your own and you want to share it with other budding women entrepreneurs?  Is it something women, children or families need? Will it make their lives easier and maybe even more productive? Maybe your product is eye opening.  Perhaps it is so profound that it truly speaks to the spirit of your customers or clients. If all these things pertain to you and you’re afraid of charging what your product/service is really worth because you are so sure that your target audience will not be willing to pay for your service/product then you may as well close the doors to your business.

Be Bold and Courageous and Watch the Money Flow

Money Flow

Let the Money Flow into Your Hands!

Let’s say you have written an ebook about how to make gift boxes and your ebook is filled with everything your gift basketers need. You even create a bulleted list of items that your customers will need to purchase, you know, all the rights tools to help them to start a highly lucrative and successful business. Your ebook contains in-depth knowledge that gets right down to exactly how they can start their business from beginning to end. You even include links to your video that will help them to go even further and blast their business into a phenomenal empire. Now when it’s time to attach a price for your ebook fear creeps up and steps in whispering in your ear that you cannot add the price that you know your book is worth. Why? Because you fear people are not going to spend what you are asking. Well, let me tell you that this way of thinking is detrimental to you and your business and you may might as well close the doors and windows to your business because you are blocking your blessings and preventing the money from flowing right into your hands which is your bank account.

Money flow

Believe and Receive.  You Deserve It!

Now let’s take a look at you. You are a woman of God. You are a masterpiece created by the Master. You are beyond brilliant. You are amazingly awesome. You have been gifted with a genius mind and you can do what your heart says you can. Remember Who resides there so you already know that you have the ability to succeed. There is no way that you can ever fail. You need not ever think that you can’t do something. Don’t ever devalue your business, service or product because of what you think others may think. Your product/service and you deserve the award of a lifetime because you, my sisters, simply put, are phenomenal and everything you touch turns to gold. It’s the law.

Written by Cynthia G. Boyer

Want To Make Money

Want To Make Money

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Of Course You Do!

Are you an entrepreneur struggling to make money week after week in your business.  You have all the right tools and you’re doing everything you can possibly do to make money on a daily, weekly, monthly and yearly basis, but it’s just not happening for you.  It seems to be beyond possible to make ends meet so much so that you’re thinking about getting a 9-5 even though you dread the thought of having to apply for jobs which you already know will limit you in terms of being able to do things your way.

You have created an amazing product or perhaps you provide a great service that is changing lives everyday, but you are baffled by the lack of business in your business.  Your awesome product, birthed and brilliantly designed by you is just sitting there awaiting your potential customers, but the customers are just not coming and you’re desperately trying to find them.  You’re desperately trying to find where they hang out to inform them that you have what they need.  You’ve even built your website on a powerful platform and it looks phenomenal just as you are phenomenal. Your content is queen and you promote your business every day, but still, all is quiet; too quiet.  You’re getting some traffic to your site, but it’s not enough traffic to make a different in your business and you need to turn this completely around today.  You want to make money because you need to make money.  I know for me when I want something it’s because I need it!!!!!!! 

The Importance of Driving Traffic of Your Website

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If you’re not getting enough traffic to your awesome website today is the day that you change this.  Believe it or not you really can make the kind of money you envision and are so deserving of.  Without tons of traffic flooding your website your business will not and cannot grow online.  When you get traffic to your website, your business, it is then that you build your list and when you build your list you make money and lots of money.  There is even potential for you to make a seven-figure income easily. You even have the great potential and abundance to be a millionaire!!!!!!!  

Let’s look into and explore in more detail the importance of traffic for your online presence.

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I think this is a perfect of example of what it means in driving traffic to your website for your online business.  When you think about the millions of people who are traveling to work on the highways, expressways and freeways in this country you may be saying to yourself, wow, all of these people are driving to work to earn a living, to make ends meet, to provide for and take care of their families.  To pay the bills, to buy food, to keep the lights on and the house warm or cool, depending on the seasons.  Rush hour traffic can be hard to deal with, but for employers or business owners, it should be considered a true blessing because it means that their employees are traveling to work, some sitting in traffic, to come to work to help make them rich while they make a small portion of the earnings.  Just think if you could drive this kind of traffic to your business you could be rich.  You’ve been working your goal mind and now it’s time to tap into your gold mine to get the money you have been working so hard to get.  Making money is not meant to be difficult. Here are some great ways that you can drive more traffic to your site.

  • Advertising
  • Monthly/Quarterly Newsletters
  • Link building
  • Connections through Networking
  • Vimeo and YouTube Videos
  • Business Blogs
  • Google Adsense
  • Helping Others

These are just some ways that you can drive traffic to your site, but stay tuned for more because the list is never ending!

Making Money Series Coming Soon!    

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Success is You

THE TRUE MEANING OF SUCCESS 

YOU!

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Success. What does it really mean? Many people define success as knowing how to make money effortlessly.  The very definition, for some, means having money, and lots of it, secured in their bank account.  Some define success as having “made it” whatever that means.  There are those who define success as being powerful, rich and famous with millions of dollars to purchase anything their heart desires.  Living in a mansion in the exclusive section of the city, driving an expensive top of the line car with all the luxuries that makes it the top of the line, while enjoying all the amenities that a certain lifestyle brings.  Being able to afford the finest things in life becomes the norm, but what are the finest things in life.  I guess the finer things in life are material goods and I guess it can also be defined as buying the best high quality anything that money can buy.  It’s nice to have a million dollars.  It’s nice to experience being able to pay bills without struggling.  It’s a joy to have the money you need to buy good wholesome high quality foods week after week without ever having to worry how you are going to make ends meet.  It’s a blessing to know that your electricity will not be turned for nonpayment, but being a millionaire definitely does not define success.  

WHAT SUCCESS IS NOT!

Success is not getting dressing up, wearing a formal black suit as if you were going on an interview for a job to earn just enough wages to pay a bill or two. 

WOMEN ENTREPRENEURS ARE SUCCESSFUL WOMEN IN BUSINESS

If you’re an entrepreneur and you’re doing things God’s way then you are the definition of success.  Have you looked at yourself lately?  Have you thought about your character, your attributes and how kind, considerate, compassionate, nice, polite, thoughtful and caring you are?  Do you take time to share all that you have, blessings of wisdom, understanding and an abundance of knowledge with those who need it?  Do you take time to listen to that voice crying out for help?  Do you take time from your schedule to help someone in need?  What about praying; do you pray for other people’s success?  Are you honest and trustworthy?  Well, depending on how you’ve answered these questions and as a woman of God, I would have to say that your definition of success should be you!

THE TRUE MEANING OF SUCCESS IS YOU!

Success is Women in Business Prospering Through Wisdom!  

Before you decided to become an entrepreneur, to share your product or service with the world, you were successful.  Why?  Because you are a child of God, living by and keeping His commandments.  You obey God with all your heart and soul.  You use your God-given gifts to give Him glory.  Success is accomplishing the things you have listed on your daily to do list even if it is just one thing.  Success is encouraging yourself.  Success is doing what you love.  Success is lifting up yourself and staying on the path God has designed exclusively for you.  Success is having a positive outlook on things which means you have a positive mindset that comes from the Light that lives, breathes and shines inside of you.  You are the meaning of success because you know who and whose you are.  Now, Woman Entrepreneur, get ready to do a new thing in your business because you believe! Enjoy your success. You deserve it!

Written by

Cynthia G. Boyer

Founder/Owner, God’s Virtuous Women Entrepreneurs 

www.godsvirtuouswomenentrepreneurs.com 

 

Think Outside the Box

Think Outside the Box

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What Box!

Think outside the box.  What box is the question.  Have you ever asked yourself what does this mean?  

There use to be a time, that, whenever I heard the term think outside the box, my mind would start racing desperately trying to understand what it meant to think outside the box.  I began trying to come up with new ideas that pertained to my business. I truly believed I was living in a box and maybe I was, but this was not the case where my business was/is concerned because I have and continue to use my gifts every day doing what I love. 

Now when I hear or read the phrase, Think Outside the Box, I say to myself what box?  I realize that there is no box.  There were, however, limits that I placed on myself which made me think that there was a box, but now I am free to do what I want to do and as an entrepreneur, the list never ends and I love it.

There is an enormous university out there and you are truly free to do and be whatever you long to do and be. There is no one and I mean nothing that can stop you from accomplishing your goals.  You can live the life you dream about every day of your life if that is the vision you see when you lay down at night or when you wake up in the morning. If you are saying to yourself that you are living outside the box, ask yourself, to what box are you referring.  If you feel like you are being limited by your present situation like perhaps working for someone else and you are not totally using all of your gifts, then it’s time to rise, climb and shine and break those barriers that hold you back from doing what you want to do.  Life is a blessing and it is filled with an abundance of everything you need to be a highly successful and phenomenal entrepreneur; wisdom, wealth, knowledge, ornaments of grace and a host of business tools that you can use to ensure your financial freedom.  

Don’t Get Trapped into Thinking

You Need to Think Outside the Box

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Don’t get trapped into believing that you need to think outside the box because you are not and have never been in a box.  I understand that thinking outside the box means going above and beyond your present situation.  I know that it means doing things differently than ever before to take your business to the next level.  Always remember this should you reflect upon the steps it took to get you to this point;Just know that you already have everything you need to be the brilliant entrepreneur you know you are.  Don’t get trapped and enjoy being free to be the brilliant creator that has designed her business by thinking outside the box you were never in in the first place!

 It’s Time to Encourage Yourself 

Encourage Yourself

It’s time to encourage yourself like never before and you are going to be Empowered, Nurturing your gifts with the Courage to Optimize, Understand and Realize that you have the greatest potential deep inside you, like seeds planted and growing in the richest soil and as you work towards living your life to the fullest by Accomplishing your Goals, you will be preparing to Excel in your business! 

Cynthia G. Boyer

Creator and Designer of All Things Amazing

www.godsvirtuouswomenentrepreneurs.com

www.cyndisdesignz.com

 

 

It’s Time to Make Money

It’s Time to Make MoneyMake money smarter

It’s time to make money because you deserve it!  

Are you an entrepreneur and you are not making money in your business?  If you are an entrepreneur and you need to make money, now is the time!  There is a large directory on the internet that contains some really great information on how to become an entrepreneur.  It will tell you how to start your business and maybe even what kind of business you can birth.  It will also tell you that you’ll need have a website presence, which of course includes a domain name and so on and so forth, but unfortunately the one thing that it doesn’t really tell you is how to make money right in the comfort of your own home. Now, you probably already know that there are a zillion businesses that you can start that has the potential to make you a lot of money; from typing and transcribing to crafting and designing, the list is endless. Anyone can be an entrepreneur, but not everyone is making the kind of money they expect to make when they envision becoming an entrepreneur.  When entrepreneurs open the doors to their own businesses they anticipate making a whole lot of money and why shouldn’t entrepreneurs dream of and work toward their financial wealth?  For some, this is the very reason that they start their own businesses in the first place; to make the kind of money they believe they deserve.  For many entrepreneurs they can’t seem to make enough money to buy gas for their cars.  Making money as an entrepreneur is just a dream they chase after every single day of their businesses.  What is the key to making the kind of money you really need on a weekly basis? It’s so much easier than you could ever imagine.

Make money in business

When you work for a small or large corporation you are guaranteed to collect a paycheck at the end of two weeks most of the time. It’s very rare that anyone gets paid on a weekly basis anymore. I don’t think anyone should have to wait two weeks to collect a paycheck after working diligently and being faithful to their employer by showing up to work five days a week working eight hours a day. Many people are choosing to start businesses of their own for many different reasons. Some people are just tired of being limited in terms of how much money they make. It takes a whole lot of money these days to make ends meet and when someone tells you how much your skills are worth, it can be discouraging. You already know how much you’re worth; you can’t put a price tag on it.  The zeros at the end of the number 10 never stops growing.  You are beyond brilliant, super intelligent, highly talented, truly gifted and you have the ability to utilize all of these components to make a highly profitable and successful business of your own.  

Your Passion 

Make Money in Business

Here you are gifted and blessed.  You see when you use your gifts you are thinking outside of the box to create and design a unique and highly powerful business of your very own which leads to achieving your goal of making money. It’s exciting and fulfilling when you decide to become a real business owner. You can leverage your business and make endless amounts of money daily if that’s your goal. It doesn’t have to be complicated and you certainly don’t need a college degree. Your college degree is your gift and vice versa. Make a design, put your name on it and hang it on your office wall in your home so that when people see it they will see that you have all the degrees you need; your gifts from God.

Making Money and a Whole Lot of It Because You Deserve It!

Steph Curry, One of the NBA’s Finest

Make Money Step Curry

Making money seems to be the hardest thing for entrepreneurs. People have you believing that they are making a mint when in reality they are not making a red penny at the close of the week and it shouldn’t be this way. You should be tapping into your reservoir of finances making six to seven figures every year. I have read that most businesses fail within the first five years after starting, but I just don’t believe nor do I accept this because if you are using the gifts God has bestowed upon you and you’re using them exactly how God is telling you to use them there is absolutely no way that you can fail. In fact I know for a fact that you can start making tons of money immediately after opening the doors of your business. When you launch your business you are launching your great success. When athletes get drafted in the NFL (National Football Association) or NBA (National Basketball Association) they don’t have to wait before they begin making money. They get enormous bonuses as soon as they get signed by their teams. Now I know that you’re probably thinking that these athletes are working for huge associations who pay their salaries, but the relevance is the same.  These spectacular athletes, well most of them any way, are using their God-given gifts and talents to play the game they love and they play it with passion.  

When Kobe Bryant, one of my favorite and best players to ever grace the game, entered into the NBA, his focus wasn’t on making millions of dollars.  He was focused on doing something he truly loved; playing the game of basketball and he mastered it like no other.  Kobe plays with passion and a whole of enthusiasm.  I say this to say that when you’re in business your focus should never be to make money, but to share your gifts and talents with the world and then you know what, the money will just flow to you!

Kobe Bryant Plays with Passion and Enthusiasm!

Kobe Bryant makes money doing what he loves

While I understand that you may not think its wise to compare your business to that of a pro athlete I think it’s wise to do so because you are just as talented as they are, probably even more so, and you deserve big bonuses as well you just have to understand that your bonuses and money will come in a different way, but you can best believe that it will come. Kobe Bryant spoke it, believed it and he received it all and so should you!!!!!!!

In my graphic design business I was making nine dollars a day but only here and there. It wasn’t consistent and that was my fault completely. To make the kind of money I dreamed about I knew I had to do things differently which was to change my mindset and speak encouragement over my business and my oh my did this prove fruitful for Cyndi’s Light Work Designs. Yes. It is just that easy. I wasn’t working harder, but instead  I started thinking smarter which changed the scope of my business completely.

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When I started designing, my goal and hope was that people around the globe and across the pond would see my masterpieces and fall in love with them and that is exactly what has happened.  I never thought about how much money I could making selling my unique pieces of wall art, but just that people would see my works which glorify God.  

 

Your Competition

 

Your business is the real thing.

When I started magic fingers typing service all I knew was this;  I was an excellent typist. I typed fast and I typed with 100% accuracy. I designed a flyer and I opened the doors to my business within a few months after I had given it careful and serious thought.

Magic Fingers Typing Services

Magic Fingers was birthed from my gifts and skill set and in September 2002, I opened the doors to my typing/secretarial business; it was an immediate success. I was overjoyed. I did absolutely no research on how to start, promote, market, manage or grow a legitimate business of my own.  I had a thriving typing business that gave me the financial rewards I had longed for, but I was not being fulfilled in terms of enjoying what I did. All the money did was help to pay bills and tuition.  I liked to type, but I didn’t like typing for others and even though business was pouring in in the form of dissertations, term papers, resumes, correspondence, followup letters and more, I just wasn’t satisfied and I was not happy.  In other words, a secretarial business was not for me and that was because once I found my passion to design, which was much greater than anything I could have ever imagined for myself, I had to say goodbye to Magic Fingers almost as quickly as I started it.   

When I started Cyndi’s Light Work Designs, I decided to do extensive research on how to grow a graphic design business.  The one thing that stayed in and stuck out in my mind was, CHECK OUT THE COMPETITION. Well for me the competition was and has never been a question, worry or concern. I look at my business like this and I think you should too.

I started and built my businesses on truth, on the foundation of Gods word which has been the link to my long-lasting success and success for me is not financial, but happiness, peace, fulfillment and contentment. I am a true Christian woman entrepreneur.  How can I accomplish anything on my own strength. I cant. How can I as a Christian woman start a business without God. I can’t and I’m smart enough to not make any attempts to try. How can my businesses live, breathe and thrive without my Savior in whom I love, believe and trust with all my heart, soul, mind, might and strength.  

Marketing for Money

Marketing for Money in Your Business

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A month ago a gentleman came to my home to give me a price on three windows.  I knew I was going to be conned the second the salesman walked into my home with his briefcase, laptop and pad.  I, of course, let him deliver his marketing speech to me and my husband. He told us how Andersen Windows are the best windows in the business and that my current windows looked horrible.  He then went on to explain to us that vinyl windows are dated, not economic and just down right bad.  He told us that if we decided to purchase his windows, his crew would do an excellent job installing the windows and they would do a thorough cleanup after construction is complete.  

After he told us of all this, he quoted us a price of $13,000 for three windows!  I could not believe what I was hearing.  He pressed on telling us that he was giving us a discount on the windows in addition to another 25% discount “because I can since I’m the boss!”  My oh my is this going to get any worse.  At that moment, my husband had to leave because he had a previous appointment, but before leaving me with this man my husband informed him that he just doesn’t jump without giving the matter careful and serious thought and consideration.  The salesman said that the price would not be valid once he walks out our front door.  I really liked the windows and the transformation potential the beauty of the window offered, but I wasn’t willing to be taken advantage of.  He then told us that we could get the windows financed and we wouldn’t have to pay a penny until next year.  He called his finance company and they approved me right on the spot for the windows.  This man was so pushy and adamant about me getting those windows that I knew it was a bad idea for me to even consider purchasing anything from him.  I don’t think too many people like pushy sales people…I know I don’t.

Antiquated and Dated

Yesterday, Thursday, July 9th, a young man knocked on my door from a pest control company.  He was about 18 years and was going from door-to-door selling this service that promised to kill all the bugs that are hiding in my walls, all the beetles that are lurking outside of my home in addition to the bees and wasps that may have built a nest in the eaves of my home.  He told me that the service $105 along with taxes and any other fees associated with it.  He told me that he was doing a followup with his customers who live in my development.  I kindly asked him who my neighbors were who had acquired his service and he went on to tell me that he didn’t have the list on him.  This poor child was out in all that heat and humidity, clothes sopping wet, desperate for a sale.  I explained to him that I had an exterminator, but of course he told me that with all the dead beetles outside that if his guy sprayed my home I won’t see any bugs at all.  I don’t know how in the world that would be possible when the bugs have been here on this earth long before we got here and will be here long after we are gone.  Anyway, this young gentleman seemed really desperate and he gave the same spiel that the Andersen salesman had just given me a month prior.  I told him that I needed to think about it and he said he wouldn’t be able to give me the same price of $105 once he walks out the door.  Well, five bells rolled around and here he was again, knocking on my front door.  I told him that I wasn;t interested and that I would continue using my exterminator with whom I was really pleased.  He left my home, head down and highly disappointed.  A few minutes later he was knocking on my door again and this time he had something in his hand that looked like a credit card.  He told me that he had called his manager who said they would give me 50% off my initial service.  I told him that I had done research on the company and I read too many bad reviews and I wasn’t interested for the third time.  

Here’s my thought:  I know that marketing is a form of lying; this may sound harsh, but it is. If someone is trying to earn my trust and business, I think the best way to accomplish this is to just be honest because most people can see through this marketing tactic that is old, antiquated and outdated.  It is dishonest and I don’t like to be conned into purchasing services that are overpriced and the quality low to non-existent.  I’m not saying that all companies are this way, but the ones that use this marketing ploy is a complete turn off for me.  

Honesty is Always the Best Legacy!

Ladies, if you are a business owner, you can think outside of the box to come up with an honest and great marketing plan that will help to grow your business so that it thrives for as long as you’re in business.  Remember to be original, be truthful and be yourself!

Last year, I came in contact with a coach who was constantly calling and sending me emails telling me that she had dropped her price for her coaching services and that her price was going to change after 6 pm that same day.  I understand that this is business and for some, this is a way to obtain business.  This has never worked for me.  I believe in being totally honest.  Business is not always about making money, but providing and offering a service or product to those in need to perhaps change their lives or to be a help to make things easier, to flow in their lives is so much more important than making money because I believe giving people what they need blesses them in some way.  The coach was calling and emailing me removed me from her friend’s list on Facebook.  I was really surprised because I thought to myself that this was very unprofessional, but she had every right to remove me since I did not utilize her services and you know what, I’m glad she removed me because it taught me a very valuable lesson.  

While I understand that marketing is important, it’s important to be honest with your customers/clients as well.  You will go much further if you’re honest because I believe most people can see through the dishonesty.

Blessings.